Do You Have Customers, or Clients? Are You a Vendor, or a Consultant?

In the world of contract work, whether you are a freelancer or you work with an agency, the approach you take to relationship management with project owners is incredibly important to each and every project you embark on. Today, we're going to juxtapose two paradigms of relationship management: vendor to customer and consultant to client. We will talk about a few conceptual differences between these, then talk about how understanding and learning from them can help you to love your work even more, and how effective your work is for a given project's end goal.



Full post: Do You Have Customers, or Clients? Are You a Vendor, or a Consultant? 

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